Sweden

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Libero - Photo session / Spring Collection (2008) :45

After last years fashion Show Forsman och Bodenfors take the baby out for a fashion shoot. Never work with animals or babies.
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Pirate Bay cop hired by Warner

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Don't advertise here!

Handels guerilla campaign to attract students.

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Flinks Järn has stuff for pros - Ambient Sweden

Karlssons Klister (UHU) poster campaign in Stockholm fails.

There were quite a few interesting Karlssons Klister outdoor executions in Stockholm this week - sadly the best one (possibly) was taken down before I
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Hawaiian Tropic Pink Bits - sun in space.

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Ad agency sues client for 1.5 million after lost pitch

Gainomax - Cute Monkey - (2008) :30 (Sweden)

Seriously, this monkey is the cutest thing evah!

Gainomax - Hypnotic Monkey - (2008) :30 (Sweden)

Listen to the hypnotic chimpanzee
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Gainomax - Scary Monkey - (2008) :30 (Sweden)

Short rationale: In Sweden, most people eat a banana after exercising, not knowing it is inadequate in proteins and carbs.
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Which actor would play you in a feature film?

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Saatchi and Saatchi Stockholm enjoys the silence with Sony Ericsson

Saatchi and Saatchi, Stockholm has done an almost global commercial for Sony Ericsson which will be aired in "twenty to thirty" different co
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Sisters - Victoria and Veronica Silvstedt - (2008) :30 (Sweden)

The sisters in this ad are Victoria and Veronica Silvstedt and their girlfriend Linda Dagh.
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Compricer - Never stop comparing - (2008) :35 (Sweden)

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McDonald's Big 'n' Juicy Burger "Giant napkin" poster

Friends - Words - (2008) :60 (Sweden)

Sticks and stones may break my bones but words.. They can hurt...
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Mcdonald's - Extra large coffee - Sweden press

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Pilo font now available at Veer.

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Jokk - The swamp - (2008) :30 (Sweden)

I've picked berries a lot as a kid, I was always impressed by my grandparents who brought home BUCKETS full of them.
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Jokk - The Trap - (2008) :30 (Sweden)

Note: It's not wise to go berry picking in bear country.
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AMF pension - The Wake Up Call - (2008) :55 (Sweden)

They have found the one single reason you might consider saving for a good pension....

ICA - The Godfather 2 - (2008) :30 (Sweden)

ICA - The Godfather 1 - (2008) :30 (Sweden)

ICA - The New Boss - (2008) :30 (Sweden)

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ATG V75 - Statues (directors cut) - (2008) :45 (Sweden)

Ad agency: Åkestam Holst
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What's missing is inspiration. MMmkay?

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Wired: Vote for the Sexiest Geeks of 2007

So, Researcher nominated me to the gender-unbiased third annual Wired News Sexiest Geeks contest -

Friends - Mean words - (2007) :30 (Sweden)

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Christmas campaign for Pause ljud och bild.

³UNUSUALLY² is a communication concept we have incorporated into everything we create for Pause (an exclusive chain of HiFi stores).

Honorary Badlander: Plagiarizing books.

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Get out of advertising! Where do you get inspired?

Paul Arden yells this at lectures - "Get out of advertising!" - meaning seek inspiration from outside of the office walls.
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Saddest Logo Change of 2007 - The castrated Lion "ad omnia paratus"

Some might say that a castrated lion is the perfect symbol for European defence policy - and the Times online claims some unidentified US blogger did
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Falcon Beer - Fishermen (2007) 0:40 (Sweden)

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Falcon Beer - Russia (2007) 0:40 (Sweden)

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More Piggy banks for the people!

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GOSS wins Sweden's best agency of the year

I would like to thank the academy.. No, wait..
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Scandinavian airlines mocks stereotypes with...stereotypes.

SAS wants Europeans to get their facts straight about Scandinavia - and gently mock stereotypes of Italian mothers, French antique dealers and German

SAS - Get your facts straight Ski Bum - (2007) :30 (Sweden)

A stereotypical German ski bum tells us everything he knows about Scandinavia, which isn't much.

SAS - Get your facts straight Antiques dealer - (2007) :30 (Sweden)

A French antique dealer who checks all the "French stereotype" boxes tells about Scandinavia
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Channel 5 stop advertising aimed at children

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SVT - (2007) :60 (Sweden)

SVT - Forbidden - (2007) :60 (Sweden)

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Shanghai Advertising - the rise of consumer culture in a communist country.

I've chatted a bit with Fredrik Olsson from Miami ad agency in Gothenburg about his recent trip to Shanghai.

Expekt.com - A life of betting (2007) 0:60 (Sweden)

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Dear Sydsvenskan - I broke your billboard.

Sydsvenskan in Sweden are well known for doing crazy advertising billboards, however not all of them last... "Dear Diary....
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Taking things too literally

KPA Slutasnacka.se - Sluta Snacka / Do something - (2007) :30 (Sweden)

Stop talking!
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The Pepsi Curse might kill all of Stockholm

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Dumb ad ban of the week - Corona print ad shot down.

This week the Swedish Consumer Ombudsman decided that Corona went one step too far when advertising their piss beer in print.
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Adland on Mad Men Episode #1 (Pilot)

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Badland special - Hair scarves get in my hair.

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The trouble with links and URLs.

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VING - Red Sea travel undewater billboard - ambient, Sweden

In order to attract attention from the target group of divers, we sunk a traditional poster billboard into the sea at the popular diving spot Björkvik

Ving Resor - Underwater billboard - (2007) :30 (Sweden)

Billboard placed under water at the popular diving spot Björkviks brygga in Stockholm archipelago to attract divers to the idea of travelling with Vin
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Volvo and the "personal service you remember"

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Phallic logo's revisited

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