Oh Noes! We all know that celebs that advertise for Pepsi get cursed, much like the mysterious curse of Dr Pepper. Don't believe me? I got two words for you, Britney's "comeback". Seems that as soon as a celebrity aligns themselves with Pepsi, their career soon ends.
So the globe in Stockholm where the Black Eyed Peas are due to perform has been Pepsified - you know the BEP, it's the band with Fergie who pissed on herself on stage and completely sold out to Candie's by promising to add them in her lyrics.
Examples of Pepsi-cursed people - MC Hammer, the long forgotten Ludacris, Michael Jackson, and Ray Charles is dead y'all - I rest my case.
Then there's Cindy Crawford of course, our exception to the rule as her career did not grind to screeching halt after promoting Pepsi. Her only somewhat ironic bad luck - or is it luck? - seems to be that every inch of her good looks plus a dash of bright blond, was inherited by her son (on the right) rather than her daughter. But there's an entire generation of kindergarden girls currently high-fiving each other and dreaming into the future while they write their names together with the surname Crawford, who don't mind that one little bit.
Watch your way through old Pepsi ads here.
Diet Pepsi - Michael J Fox - Opera (1990) - 0:60 (USA)
Diet Pepsi - Ray Charles - Wise Guy (1990) - 0:30 (USA)
Diet Pepsi - Ray Charles - Uh Huh - Auditions (1991) - 0:60 (USA)
Diet Pepsi - Michael J Fox - Robot Clone (1989) - 0:60 (USA)
Pepsi - MC Hammer (1991) - 0:30 (USA)
Diet Pepsi - Michael J Fox - Mad Dog (1988) - 0:60 (USA)
Pepsi - Cindy Crawford - New Can (1992) - 0:30 (USA)
Pepsi - Beyonce - Gas Station (2003) - 0:30 (USA)
Pepsi - Britney Spears - Enjoy the Ride (2001) - 0:60 (USA)
And here are some Michael Jackson spots: