Germany

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13th Street - Decapitated heads as bowling balls / Bowlingheads

Jung von Matt/Elbe designed special bowling balls together with famous spraygun artist Oliver Paass that look like cut-off heads.
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Pitch for free? Achtung don't play that.

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Lürzer’s Archive Berlin School Scholarship 2011

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3 Comments

The Excorcist in Cannes Lions - not signed off by the client? Seems not... yet.

You have to read this in the voice of Peter Falk (may he R.I.P) as I watched too much Columbo as a kid.

WWF - Save as .WFF/Save a Tree (2010) 1:45 (Germany)

The WWF format is a PDF that cannot be printed out. It's a simple way to avoid unnecessary printing.
2 Comments

Reebok - John Wall - Washington Wizards (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin. Each of the eight spots features a world renowned athlete in t

Reebok - Peyton Manning - Indianapolis Colts (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin. Peyton Manning - Indianapolis Colts.

Reebok - Alex Ovechkin - Washington Capitals (Germany)

Alex Ovechkin - Washington Capitals

Rebook Zigtech - Lewis Hamilton - McLaren-Mercedes Formula 1 Driver (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin. Athlete + Shoe = Awesome.

Reebok - Iker Casillas - Real Madrid (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin. Each of the eight spots features a world renowned athlete in

Reebok - Amir Khan - Professional British Boxer (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin.

Reebok - Yuvraj Singh - India National Cricket Team (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin.

Reebok - Mahendra Singh Dhoni - India National Cricket Team (Germany)

The latest from Psyop is this eight-spot campaign for Reebok ZigTech via DDB Berlin.
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Mazda Stories – The Challengers - (2011) screenshots only (Germany)

“At the 2011 Geneva Motor Show, our long-time client Mazda launched its first-ever brand campaign in Europe.

SAP - Bit.code - case study

Silver award for Spatial Design in the One Show 2011. Jointly commissioned by SAP and the Victoria and Albert Museum (V&A) in London, bit.code
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Dirt Devil - The Exorcist - (2011)

The mumbled prayers. The ticking clock. The grimy dark setting. The screams from the bedroom.

Braun Multistyler - Hairmoticons - (2011)

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Lullaland - Goodnight hashtag Case Study - (2011)

This video goes with this story: Faking it in social media = the new way to get youtube visits?
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http://www.handwerk.de/

smart - For the curious - (2011) :30 (Germany)

smart - For individualists - (2011) :30 (Germany)

Mercedes - Sprinter applies for a job (2011) case film

2 Comments

Mad magazine spoofs Economist "light bulb" poster, in reverse.

Mad magazine and ad agency Serviceplan in Germany have revived the Economist "light bulb" people sensor poster from way back in a spoof sure
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Happy Birthday "Einstürzende Neubauten", watch Blixa read the Hornbach catalogue

It's Einstürzende Neubauten's 30th birthday!
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“Lürzer’s Archive Student of the Year 2010"

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Luerzer's Archive Student of the Year 2010 Contest

Kartenkaufrausch - Surprising Love - 2010 (Germany)

2 Comments
Eizo Pin-up Calendar 2010 X-ray

EIZO Pin-Up 2010 - the X-ray pinup calendar.

CNN Go Beyond Borders - Berlin Wall Tape Art Project

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Bound to happen: Hitler reacts to Hitler-meme takedown.

Hornbach - Cow - (2010) :30

Kiss FM

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World class TV spots made in Germany

Is it me or does Germany get to enjoy the greatest variety and flood of brilliant tv ads ever?
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1 Comment

Social monkey business

Orangutan Nonja draws 80,000 facebook fans. For one raisin each.

Lamborghini - the Pacemaker - (2010) 2:17

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3 Comments

Art, delivered like the paper.

What if you could get art delivered to your door like the morning paper?

Dove - Misti (2010) :30 (Germany)

Paragraph type: Text & HTML From the press release: Moon Media director Liz Hinlein made an appearance at the Olympics on Sunday, in the form
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The making of Fiat no exhaust fumes - (2010)

4 Comments

Audi A5 - Suicide / Krass - (2009) :60 SPEC

To be perfectly clear (as Audi has asked us to kindly spell it out in big bold letters for non-advertising people who may not know what the word "
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Tetra Pak - Raw Materials - (2009) :30 (Germany)

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luerzer's archive
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NESTEA – Virtual – (2009) :40 (GERMANY)

McDonald's - Prison Visit - (2009) :30 (Germany)

Heye & Partner GmbH smuggle unusual things into prison. * Note, also currently airing in Sweden.

Deutsche Telekom - Shift - (2009) :40 (Germany)

Braids as bus-handles ambient ads - Badlanded.

Düsseldorf Panthers – The Tougher Football

AIDS.de - Sex with Hitler - (2009) :30 (Germany)

3 Comments

German political posters fight dirty - with cleavage.

Toshiba – No Matter What - (2009) :30 (Germany)

Lego "Making History" / Tank / Brandeburg / Ali

1 Comment
Fish Franke

Fisch Franke - Billbord with live fish - ambient, Germany

Publicis Frankfurt decided to make a big splash with just one small poster.
3 Comments

Fish Franke -Living Poster - ambient (Germany)

Making a splash for Fisch Franke's fresh food, Publicis Frankfurt built a whole poster to prove how fresh the fish are.

Nato - Staircase - (2009) :45 (Germany)

Nato - Basement - (2009) :45 (Germany)

Nato - run - (2009) :45 (Germany)

Mercedes Benz E-class - Dreams - (2009) :90 (Germany)

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Walter Lürzer inducted into German Advertising Hall of Fame

On March 31, 2009, Walter Lürzer was inducted into the GERMAN ADVERTISING INDUSTRY’S HALL OF FAME.

HEAD Speed Lessons - The Smash - (2009) :30 (Germany)

HEAD Speed Lessons - The Return - (2009) :30 (Germany)

HEAD Speed Lessons - The Service - (2009) :30 (Germany)

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