Toyota "Father's Day Reunion" (2015) 2:55 (USA)

Toyota Camry sent one son on a journey to see his Dad for Father's Day. Nice branded content for Toyota. Father and son still have a strong bond, despite not having seen each other for years. It's a very touching story without being overly sentimental or patronizing. Kudos to Toyota for shining the spotlight on real people in real ways. Not many companies want to talk about divorce, separation and the struggle to keep a family together. Toyota was nice enough to get out of its own way and let the people do the talking.

Client: Toyota
Agency: Saatchi & Saatchi Los Angeles
CCO: Jason Schragger
CD: Erich Funke
Copywriter: Nick Cade
ACD/Art Director: John Kritch
Executive Director of Integrated Production: Lalita Koehler
Director of Content Production: Sara Seibert
Senior Content Producer: Pamela Parsons
Production Coordinator: Anthony Circo
Group Account Director: Erica Baker
Account Director: Carla Tanchum
Management Supervisor: Chris Crockett
Account Executive: Tracey Horwitz
Director of Public Relations Nick Ammazzalorso
Product Information Specialist: Paul Watson
Strategic Planning Director: Evan Ferrari
Management Supervisor Social Media: Hansoul Kim
Engagement Manager, Social Media: Allie Burrow
Executive Communications Director: Gwen Conley
Media Director: Janet Waters
Associate Communications Director: Breanne Carpenter
Senior Project Manager: Jill Savage
Account Director, Social Media: Bryan DeSena
Business Affairs Director: Keli Christy
Senior Business Affairs Manager: Kate Bestic
Client:
Group Vice President - Marketing Jack Hollis
Vehicle Marketing & Communications National Manager -Sedan Ann Masse
Vehicle Marketing & Communications Manager - Camry Angie White
Vehicle Marketing & Communications Planner - Camry Jessica Geremia
Social Media Strategy & Operations Director Monica Peterson
Social Media Strategy & Operations Manager Florence Drakton
Social Media Marketing Planner Brian Carroll
Production Company: Cash Studios
Executive Producer: Melissa Abe
President Of Production Company: Ivan Cash
Line Producer: Asori Soto
Director: Ivan Cash
DP: Daniel Addelson
Editing Company: Cosmo Street
Executive Producer: Yvette Sears
Producer: Marie Mangahas
Editor: Bill Chessman
Assistant Editor: Zoe Mougin
Telecine: CO3, Stefan Sonnenfeld
Finishing: Brickyard
Finishing Artist: Patrick Poulatian
Finishing Producer: Diana Young
Music: Asche & Spencer
Sound Design
Mix: Lime Studios
Mixer: Loren Silber
Monument Credits
CCO: Jason Schragger
CD: Erich Funke
Copywriter: Nick Cade
ACD/Art Director: John Kritch
Executive Director of Integrated Production: Lalita Koehler
Director of Content Production: Sara Seibert
Senior Content Producer: Pamela Parsons
Senior Art Producer: Dogan Dattilo
Production Coordinator: Anthony Circo