With the goal of supporting young creative talent in Canada, Coors Light and Ihaveanidea have launched a creative competition titled "Win the Coors Light Wall".
The challenge - if you are an advertising or design student, design a winning idea to be painted on the most prominent Coors Light mural in downtown Toronto, one of the largest in the city. At an astounding 7 stories high and 80 meters in width, The Coors Light Wall is the largest advertising prize in history.
To complement this prize, Coors Light will also fund two semesters of the winner's tuition in an advertising or related program at a Canadian college or university. Second prize will receive a new Apple iBook and third prize will receive an Apple iPod.
"We are excited to have the opportunity to reach into the creative minds of young aspiring artists across Canada, while supporting education and creative development. We are looking forward to seeing diverse and exciting entries from the best young creative talents across the country." Colin Bettam, VP Marketing Coors Canada.
Following in Ihaveanidea's yearly tradition, the winners of "Win the Coors Light Wall" will be announced this Spring at Portfolio Night in Canada.Media and special guests will be invited to Montreal, Ottawa, Toronto and Vancouver to witness the awards presentation at Portfolio Night in Canada, the country's largest coast-to-coast portfolio review.
Final date for submitting entries is 5:00 pm Friday April 23, 2004. Official Competition Rules & Entry Kits can be found at www.ihaveanidea.org/coorslight
Never an idle moment with these guys, Ihaveanidea.org shot a spot last week to
support the competition - everyone chipped in for free, so here's the creds:
Director: Patrick Sisam Production Company: Brown Entertainment Editor: Hubert Davis @ Panic and Bob Music & Audio: Pirate Radio & Television Producer: Susan Beirnes Art Director: Ignacio Oreamuno Copywriter: Julie Stolberg
Director of Photography: Tico Poulakakis
Account Planner: Jay Thompson
Production Manager: Chris Boddy
Assistant Director: Adam McCloy
Props Stylist: Nancy Machel
Wardrobe Stylist: Tisha Fontaine
Casting: Shasta Lutz at Jigsaw Casting
Colour Correction: Notch
Post Production: Crush
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PermalinkNow that is funny... Begging on the streets...
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PermalinkAaah, that takes me back to when I was a poor portfolio dragging adstudent in the streets......
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PermalinkThese folks just come up with one cool contest after another. Damn shame that I can't compete in them though.
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Permalinkaye, true true. I know I'd love to cover a wall. A whole wall dude! weeeeeeeee!
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Permalink"... I sent my book to beeep at beep, he's had it for almost a year..."
too funny.
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PermalinkMaybe if I shave my beard I can pass for 30....
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