Young Guns award has given their 2005 YoungGun of the Year award to Juan Cabral for the commercial Sony Bravia Balls.
Well done Juan! Juan must be the only person on the team that is under 30 - Nicolai Fuglsig who shot it is 33 for example. Age is just a number though, all you need to know is that the main award from the award show who aims to create opportunities for young creatives has gone to one of the most expensive, outrageously dream-brief-like, worldwide aired commercials - an ad we all wish we had the opportunity to make, I'm sure.
This doesn't seem to quite fit with the awards philosophy of shining a light on the unestablished young guys, that Michael Kean talked to us about back in 2001: "All you have to do is look at the winners lists from Cannes & D&AD etc. to see how young creatives are being neglected."
In the case of Sony Bravia, I don't think so. It'll probably sweep any and all of the award shows this year, regardless of what age one may be when entering.
Menno Kluin wins student of the year for the posters Hubba Bubba ad 1 and Hubba Bubba ad 2 - despite their similarity to say, the Skittles commercial where a guy flies away with his bubble and the thousand other variations that came before it. Congrats.
Dunno about you guys, but I'm sot so impressed, back in my ad school days, two variations of the same idea was not considered "a campaign".
Also, I lived in a rolled up Creativity at the bottom of a SoHo bar beer puddle, and walked for miles in the snow to school, uphill both ways, so there!
Previous young gun chatter on this site:
Real young creatives show us their.. uh.. guns. June 06, 2005
young guns award deadline September 05, 2003
Young Guns Award August 16, 2002
Young Guns win a trip to Oz June 01, 2002
So what happened on awards night? Winners list. October 23, 2001
Saatchi Sydney CD Malcolm Poynton To Lecture On... October 09, 2001
Nine days left August 30, 2001
John Webster MPEG release August 16, 2001
Young Guns - The Commercial August 03, 2001
You got the guts to be a young gun? Interview with founder Michael Kean July 25, 2001