Wong, Doody, Crandall, Wiener (WDCW) debuts a new commercial today for Papa Murphy's International, promoting the chain's popular Jack-o-Lantern shaped Halloween pizza. Papa Murphy's is the nation's largest take 'n' bake pizza chain with 1380 locations and has been voted top national pizza chain by Zagat for the last three years. "Scary" breaks today, and will air throughout the markets that Papa Murphy's serves.
Halloween is a very popular pizza week for Papa Murphy’s. WDCW has served as the Papa Murphy’s agency of record since October of 2012 and conceived this latest spot, a horror movie spoof complete with tired, crabby, hungry children out trick-or-treating in their costumed finery.
Agency:
Chairman, ECD: Tracy Wong
Sr. Copywriter: Jennie Moore
Art Director: Adam Deer
Account Director: Garth Knutson
Account Executive: Anea Klix
Executive Producer: Steph Huske
Producer: Patti Emery
Client:
Director of Brand & Communications: Diana McCallister
Brand Marketing Manager: Amy Day
Production Company:
Alarming Pictures
Director: Jack Hodge
Director/ EP: Carol Hodge
Line Producer: Mark Campbell
Director of Photography: Ryan McMackin
Editorial + Graphics:
LUSTRE Communications
Principal: Cameron Campbell
Head of Production: Karri McGough
Editor: John Jeffcoat
Graphics/ Animation: Karina Dion
Telecine:
Lightpress Inc
Colorist: Jeff Tillotson
Shane Dillon
Producer: Amanda Kay Helmick
Audio Post Production:
HEARby Sound
Owner/ Sound Engineer: John Buroker
Executive Producer: Nannette Buroker
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