First For Women is an insurance company. Unlike men who will do anything to earn money, women are smart and know how to get it by saving on their insurance. I can't even be arsed to to make a comment on how terribly sexist and stupid this ad is.
Client: First for women
Agency: Black River FC
Agency producer: Iolanthe Grobler
Creative director: Vanessa Gibson/Ahmed Tilly
Copywriter: Lufuna Mavhungu
Art director: Ilze Venter
Production company: Egg Films
Director: Dani Hynes
Director of photography: James Adey
Executive producer: Nicci Cox
Producer: Melanie Curtis
Editing company: Orchestra Blue Post Production
Editor: Jason Basson