Air France Music is known and renowned for its exclusive musical selections. As suitable for an airline company, they are now inviting music lovers to turns their heads towards the sky with the new iPhone application “Music in the Sky”, designed by Air France's agency BETC. In the clouds, all over the world are songs hidden, which you can grab for free and add to your playlists in an instant. The more you travel, the more music you'll find. Isn't that nice? That fresh indie band song you just downloaded for free only cost you a trip to Brazil.
BETC Music is Isabelle Tardieu, Christophe Caurret and Fabrice Brovelli.
ANNONCEUR : AIR FRANCE
RESPONSABLES ANNONCEUR
Christine Micouleau
Caroline Fontaine
Catherine Masson
AGENCE : BETC – BETC DIGITAL
RESPONSABLES BETC
Valérie Albou
Tiphaine du Plessis
Valentin Beck
RESPONSABLES BETC MUSIC
Fabrice Brovelli
Christophe Caurret
Isabelle Tardieu
DIRECTEUR DE CRÉATION : Florence Bellisson
DIRECTEURS ARTISTIQUES : Sébastien Partika, Esteban Lebouc, Alexandre Saad
CONCEPTEURS RÉDACTEUR : Edouard Olhagaray, Guillaume Rebbot
PLANNING STRATÉGIQUE : Sébastien Houdusse
CHEFS DE PROJET TECHNIQUES : Alain N’guyen, Benjamin Vergne
WEB DESIGNER : Bernard Quarante
PRODUCTION FILM DE PRESENTATION : Guillaume Didier Wild Box Productions
PREMIÈRE DIFFUSION : Application en ligne sur l’AppStore le 14 novembre 2012
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