Wrigley's Candystand.com Acquired by Funtank

Funtank, LLC, a newly formed online entertainment publisher, announced today that it has acquired one of the world wide web’s most heavily trafficked online gaming destinations, Candystand.com, from the Wm. Wrigley Jr. Company for an undisclosed fee. Candystand.com was among the web’s first branded gaming portals and over the past 11 years, has grown to become one of the most successful, garnering nearly 10-million user visits per month.

Funtank plans to allow select brands and advertisers to use Candystand.com later this year. Candystand.com, which has been managed by Funtank's sister company WDDG, Inc. since 2005, has been a leader in the online branded gaming and entertainment industry since its launch in 1997. With a large and diverse audience, Candystand.com is an attractive platform for advertisers.

“Over the past 11 years, Wrigley and its predecessors have done a remarkable job molding and growing Candystand.com into one of the web’s most successful and well regarded branded casual gaming sites,” said James Baker, CEO of Funtank. “We look forward to accentuating the website’s point-of-difference by maintaining the high standards in content quality that has made Candystand.com so beloved without wavering from its long-standing commitment to family entertainment.”

Although Wrigley will no longer have ownership of Candystand.com, they still recognize the site's value for their brands. As a result, they have decided to maintain a presence on the site by becoming its first and exclusive confectionery advertiser.

“Candystand.com has been and will continue to be an excellent tool to connect our brands with our consumers, but now Wrigley’s involvement in the site will be as an advertiser and not as the operator,” said Martin Schlatter, Wrigley’s Global Chief Marketing Officer. “We look forward to working with Funtank and see this as a win-win for both companies.”

Over the last 11 years, Candystand.com has experienced overwhelming success due to word-of-mouth advertising, its ever-expanding collection of top-quality, free online games, and its incredibly loyal visitors, who spend nearly 13-minutes on the site per visit. Over the years, Candystand.com’s portfolio of games has swelled to well over 100, most of which are exclusively available on the site.

Candystand.com will be managed out of Funtank’s New York City offices. Please visit the site at www.candystand.com.

About Funtank, LLC http://www.funtank.com/

Funtank is a leading distributor of branded online gaming and entertainment. It owns and operates Candystand.com, one of the web’s premier branded gaming portals, the site is visited by millions of consumers each month who flock to the site's suite of over 100 flash and shockwave games. Funtank is located in New York City.