"It certainly is a big bun."
"It's a very big bun."
"Big fluffy bun."
"It's a very big fluffy bun."
"Where's the beef?"
"I don't think there's anybody back there!"
Advertising Agency: Dancer Fitzgerald Sample.
Director: Joe Sedelmaier
Creative Director/ Copywriter: Cliff Freeman
Principal talent: Clara Peller
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