Powerful Yogurt - Powerful Ping-Pongman - (2013) :30 (USA)

Check out all three spots here.

In this spot, Wild(child) created a percussive rhythm around the ball as a frumpy nerd slugs it back and forth with an unknown target, who is finally revealed to be a muscle-bound opponent deflecting the ball with nothing but his abs.

Wild(child) is a creative post-production boutique with an award-winning editorial roster catering to leading advertising agencies and content creators worldwide. From Edit, Color, and Finishing to Music, Mix, and 2D/3D GFX – we offer a full spectrum of services for television commercials, music videos, shorts, features, online/interactive content, and more. All of our talent operates out of the same Flatiron-based studio, where we have developed a creative infrastructure that allows us to be flexible and efficient in this ever-evolving media landscape.

Client: Powerful Yogurt
Spot titles: “Powerful Ping-Pongman”
Title Campaign: Find your Inner Abs
Air Date: April 2013

Agency: The Vidal Partnership
Country: United States
Chief Creative Officer: Gustavo Lauria
Copywriter: Santiago Luna Lupo, Gustavo Lauria
Art Director: Percy Bustos
Agency Head of Production: Meiling Macías-Toro

Production Company: Fulano Films / Flamboyant Paradise
Director: Rene Sampaio / Javier Lourenço

Editing Company: Wild(child) Editorial, USA
Editor: Diego Panich

Post Production: Flamboyant Paradise