ViacomCBS advertises the launch of Paramount+ steaming service (formerly CBS All-Access) with this mini-saga showing characters, celebrities and sports celebrities banding together to climb a really tall mountain. The series will conclude during Superbowl LV 2021 with the spot "Sweet victory".
Client: ViacomCBS
Ad Agency: Droga5
Director: David Shane
Production: O Positive Films
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
