So, Paris Lees has been selected to be "one of Pantene's new power squad", and Paris spends the entire ad talking about what it feels like to have a good hair day. Which falls pretty flat, because Paris isn't having one the day this ad was shot. It looks quite dry and damaged, possibly from hair dying. Not a great look, if your product is supposed to solve that issue, Pantene.
Client: Pantene
Director: Jens Löfgren (House of Radon)
Production: House of Radon
Director of Photography: Viktor Kumlin