Santa Cleans up nice in this spot for Wahl Professional, a trusted brand in professional barbering and styling for more than 100 years.
This campaign uses some crafty camera work to merely hint at the customer who walks in an old school barber shop to get a proper beard and hair trim to maintain his style. The boots are a giveaway, as is the red coat and beard. But this is a modern day Santa. He doesn't ho-ho-ho but gives a sly chuckle. And of course, he's still a gift-giver and leaves the barber a special gift which is Wahl Pro’s signature 5-Star Gold Cordless Magic Clip. And there's a little magic at the end, too.
it's cute, it's nostalgic, and the best part is there's no Christmas music in sight. Instead they go with "I'm on my Way Home" by Cliff Thomas, suggesting that this is taking place on the 26th, when Santa can finally put his feet up.
Client:
Production Company: Chop & Hue
Director: Dustin Foster
Executive Producer: Ellie Simcoe
Director of Photography: Jacob Cleeves Production Designer: Lux Land
Post-Production: Chop & Hue Editor: Dustin Foster
Assistant Editor: Austin Stuk VFX Director: Daniel Wiltshire
Audio: Christian Cullen
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