Nothing beats the moment when the dream is no longer a dream. When all the work and dedication and sacrifice finally pay off.
This spot doesn’t celebrate the winning moments in hockey history, but those final moments right before, when you realize you’re actually going to win.
This is a great spot that shows the power of simplicity, by just letting the players’ emotions do all the talking.
Client: NHL
Brian Jennings: Senior Executive Vice President, Marketing & Chief Branding Officer
Steve Mayer: Senior Executive Vice President and Chief Content Officer
Gary Meagher: Senior Executive Vice President, Communications
Casey Hall: SVP, Marketing & Consumer Insights
Josh Dubin: Vice President, Marketing
Glenn Hyams: Sr. Manager, Marketing
Agency: Highdive
Megan Lally: CEO, Co-Founder
Chad Broude: CCO, Co-Founder
Mark Gross: CCO, Co-Founder
Pat Seidel: Creative Director
Chris Rose: Creative Director
Chuck Rachford: Creative Director
Suzanne Stovall: Group Account Director
David Quinn: Account Director
Jamie Lazaroff: Account Supervisor
Jen Passaniti: Head of Production
Luke LiManni: Executive Producer
Emily Addy: Producer
Kevin Smith: Associate Producer
Alex Cacioppo: Senior Strategist
Kelley Beaman: Director of Business Affairs
Joanna Peltier: Senior Manager, Business Affairs
Post Production
Editorial: Cutters
Editor: Billy Montross
Assistant Editor: Christian Leontios
Head of Production: Patrick Casey
Executive Producer: Heather Richardson
Finish & Color: 1986
Flame / Finishing Artist: Cory Davis
Colorist: Fergus McCall
Producer: Mike Ware
Managing Director: Larissa Berringer
Sound Design & Mix: Another Country
Sound Designer & Mixer: Jordan Stalling
Assistant Audio Engineer: Brett Rossiter
Producer: Josh Hunnicutt
Executive Producer: Louise Rider
Managing Director: Tim Konn
Music:
Song: Blueprints
Composer: Hanan Paul Townshend
Publisher: Townshend
Music Company: Marmoset