MTN's internet service does more than just provide internet. It provides an imaginative little boy the information he needs to build an amateur radio that can broadcast to a space station. Really nice story telling here. The boy's astronaut bedding is a subtle but honest touch.
By the way, this isn't a fictional spot. Over 1.5 million amateur radio operators are talking to each other across the world-- and yes, even to those in space, too.
Brand: MTN Group
Agency: MetropolitanRepublic South Africa
Brand Representative (client): Jen Forrester (Group Marketing Executive), Nicola van Ast (Senior Manager: Global Brand)
Executive Creative Director: Paul Warner
Creative Directors: Candice Hellens, Moira-Gene Sephton Gous
Agency Producer: Nicola Martin
Art Director: Moira-Gene Sephton Gous
Copywriter: Candice Hellens
Director: Michael Middleton
Cinematography: Michael Middleton
Producer: Janet Sender
Production Company: Jump Films
Editor: Kobus Loots (Upstairs Post Production)
Audio Engineer: Lorens Persson (Sterling Sound)
Music Composition: Kevin Smuts (Kevin Smuts Music)
Visual Effects: Sinister Studios
Visual Effects Supervisor: Christian van der Walt
Lead Animator: Rob van den Bragt
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Your ad concerning the boy who finally gets to with a Japanese spaceman is delightful. Having seen it many times on CNN, I have not tired of watching it. His "white" South African accent, like that of the girl who accidentally acquires a crocodile egg, in the ad which I have just watched, speaks loudly of South African integration. (As David Brown, I was an SABC English Service announcer-producer, and older South Africans might remember my 1980s Springbok Radio series, Cameos of the Holy Land. I now live in France.)
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