Loronix Information Systems - Bad Day at the Office - (1995)

This clip was part of an advertising campaign for surveillance computers from Loronix Information Systems originally launched back in 1995. In its original 5 MB form, it was distributed on a CD, but it was only when the computer-bashing clip was edited into a more manageable 416 KB file in 1998 that it began making its way around the world as an e-mail attachment. Vinny Licciardi plays the angry man who take it out on his computer. One may very well consider this the first proper viral video.

Client: Loronix Information Systems
Principal talent: Vinny Licciardi