LOGAN East Hires EP Dan Sormani and CD/Director Alan Bibby

LOGAN East is proud to announce the addition of Executive Producer Dan Sormani and multi-talented CD/Director Alan Bibby to its roster. Based out of the newly designed 7,000 sq. ft. office space in Soho, they will lead the East Coast division of the company.

Previously an EP/Partner at Lifelong Friendship Society with prior stints at Brand New School, Stardust, and Lowe, Sormani has won Cannes, AICP, BDA, and SCAD awards for work his with brands like Help®, Nickelodeon, and Burger King. He also earned an MTV VMA nomination for Incubusʼ Megalomaniac video. His advertising and broadcast expertise resulted in successful campaigns such as 2012 Cannes Grand Prix for Good winner “Help, I’ve Cut Myself” via Droga5 NY, Burger King “Whopper Freakout,” and Tide “Talking Stain.” Additional clients include: Starbucks, Microsoft, PepsiCo., Proctor & Gamble, General Mills, Absolut Vodka, Comcast, Crest and UNICEF.

Bibby joins LOGAN East from Stardust Studios, where his clients included Mercedes-Benz, AT&T, Shell, and Subaru. He also handled several music videos, including Washed Outʼs Eyes Be Closed and the epic, VMA-nominated Princess of China collaboration between Rihanna and Coldplay. Bibby’s work includes films screened at PS1 MoMA, Palais de Tokyo in Paris and various international festivals, and fashion films for labels such as Passarella Death Squad and SANS.

These new additions follow a string of successes for LOGAN, including viral hit Gymkana 5, film titles for Gangster Squad, projects for Sony, Gearbox, Kohler, Google, Clinique, and Hyundai, and a 2-minute animated film for Nike. LOGAN is currently at work on its first video game to be released on IOS.

About LOGAN:

LOGAN (www.logan.tv) is an award-winning New York and Los Angeles-based creative studio and production company specializing in groundbreaking content creation. Their team of producers, directors, creative directors, VFX artists, and animators excel at problem solving and helping clients bring their vision to life. Concepting, ideation, design, live-action production, 2D and 3D animation, VFX, editorial, and finishing take place under one roof, making workflow a truly seamless experience.

Logan & Sons (www.loganandsons.com) acts as the live-action division of LOGAN and represents a broad spectrum of directorial talent.

Known for its iconic work for top brands, LOGAN helped create many memorable cultural moments, including commercial campaigns like the Apple’s iPod Silhouettes, viral hits like the Gymkana films (over 165 million views), opening titles and sequences for films like Zombieland, The Avengers, Premium Rush, and Gangster Squad, content and marketing campaigns for hit video games like Elder Scrolls: Skyrim, Call of Duty, Borderlands, Resistance, Metal Gear Solid, and many others.