Ghirardelli Chocolate Company has a new snack-- a milk chocolate covered cashew with sea salt on it. As if cashews were fatty enough. Still it's news because it's a new snack, but "Update your snack style?" Oy vey.
Client: Ghirardelli
Agency: FCB
Chief Creative officer: Karin Onsager-Birch
Creative Director: Kelly McCullough
Copywriter: Abby McBeth
Planning Director: Ryan Riley
SVP, Account Director: Tracey Faux Pattani
Account Director: Rachel Gill
Account Supervisor: Crystal Thomas
Director, Integrated Production: Elizabeth Morse
Senior Producer: Andy Rosenthal