Cinnamon Toast Crunch "Squad Bowls" (2016) 1:00 (USA)

If Squad Goals is an inspirational term for what you'd like your group of friends to accomplish, kinda like how Generation Tumblr loves posting Relationship Goals than Cinnamon Toast Crunch has introduced Squad Bowls which are a series of connected bowls designed to get you to eat cereal with your squad. They range in prize from 59.99 to 119.99, but if you are one of the first ten to order the bowls at 10EST, then they're only 99 cents. Which is good because they look hella messy to clean. Hey, man. Whatever we can do to relate to "the kids."

Client: General Mills/Cinnamon Toast Crunch

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