This spot debuted Sept.12 during the Premier League match between Manchester United and Liverpool FC. It features several of the 11 children from around the world being selected as this year’s Chevrolet Mascots.
We see them from the moment they've been told they're being selected all the way to the match. The children, ages 8 to 14 represent Brazil, China, India, Thailand and the United States. Each were chosen for their stories, which will n odoubt make for great extended content. Love Wayne Rooney in this. he sounds as passionate as a piece of toast but you know...
Client: Chevrolet
AGENCY: COMMONWEALTH //MCCANN
Creative Chairman, Linus Karlsson
Global Executive Creative Director, Rick Dennis
Global Executive Creative Director, Tim Teegarden
Creative Director, Craig Feigen
Creative Director, Adam Glickman
Content Director, Jeff Beverly
Producer, Patrick Mack
Account Director, Dave Paxton
Executive Producer, Charles Salice/Supply and Demand
Director, David Holm/Supply and Demand
Director of Photography, Justin Henning/Supply and Demand
Editor, Carlos Lowenstein/Whitehouse Post
Audio Engineer, John Binder/Another Country