Just because you move to a retirement home, it doesn't mean you stop living. This campaign for Chartwell Retirement Residences shows that you can continue to experience things that matter to you. Great storytelling here. Hal Hill is charming and seems like the kind of person I'd want to hang out with. I'll bet he had a great record collection, too.
Release Date: September 15th, 2014
Client: Chartwell Retirement Residences
Clients: Maxime Camerlain, Kristel Louboutin, Sandra Landreth-Kerr, and Sharon Henderson
Creative Agency: Alfred, Montréal
Creative Director: Jean-François Bernier
Art Directors: Jean-Luc Dion, Jean-Christophe Laniel
Writers: Marc Fabien, Martin Bélanger
Account Services: Sébastien Moïse, Carine Liberian
Strategic Planner: Nathalie Langlois
Agency Producer: Sandra Corbeil
Photographer: Geneviève Caron
Production Company: General Films
Director: Jean-François Bernier
Director of Photography: Jean-François Lord
Executive Producer: Antoine Bernier
Art Director: Francis Tremblay
Editor: Claude-Antoine Guibord
Sound Design: Olivier Rivard
Soundman / mix: François Grenon
Animation 2D/3D: Fly Studio
Media Agency: Touché OMD – Nicolas Marin, Kathy Gingras
Digital Agency: Substance Stratégies – Dominic Leger, Olivier Laflamme
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