Carl's Jr are mixing it up, getting a man to take that sexy bite out of their giant burgers, so of course we're selecting a man well known for.... his cooking abilities. What? NO STUDS FOR ME? Michael Voltaggio is the well inked owner owner of Los Angeles restaurant ink, and 2009 winner of Bravo’s "Top Chef". Michael Voltaggio swipes away a perfect steakhouse setting, just to bad-assly drop a bag of fast food burger on the table instead. How punk.
The classical music switches to "Don’t Speak (I Came to Make A Bang) by Eagles of Death Metal. Yes, the band that was playing at Le Bataclan last year during the Paris attacks. Meanwhile, Michael Voltaggio gets to keep all of his clothes on, and isn't licking sauce off of anything! Even Top Chef host and former model Padma Lakshmi flashed us a little skin in her Carl's Jr ad.
This right here is why you don't see 72andSunny winning any awards as of late, this is a celebrity bite-and-smile.
Ad agency: 72andSunny