Bowling makes Saturday night more fun. Just ask professional Bowler Jason Belmonte who crushes all your Saturday night fun alternatives with the help of his bowling ball. French dinner? Crushed. Crowded bar? Crushed. Noisy club? Crushed. I wish the crowd would have gotten involved from the get-go as it got extra funny when they were shouting out "Crushes it!," before Belmonte would do so. It's like watching one part infomercial and one part game show Bonus touch-- when the Belmonte (and Australian) crushes the French restaurant experience, an Australian flag pops up on top of the Arc De Triomphe. Nice touch, that.
Client:Bowlmor AMF
Agency: Concept Farm