The main concept here is to edit together what the point of the BBC is, with only BBC material. With the breath and depth of what the BBC offers and some seriously skilled editing and research, the ad is telling the story loud and clear - the BBC is everything for everyone.
Honestly, very well done, let's just give them an award for editing right now, dontchathink?
Agency: BBC Creative
Creative: Rachel Miles, Michael Tsim
Producer: Rachel Roberts
Production Manager: Polly Georgieva, Chris Vernon
Sound Engineer: Mark Hills
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