When A&W has a promotion, they typically decorate their restaurant with signage to tell people about the offer. But sometimes the deal is so great they want to do something more to create excitement. And there’s nothing more exciting than balloons. In this spot directed by Bob Rice, the A&W guys stay late to set up for the 2 for $4 Mama Burger Promotion and get a little excited about the offer themselves.
Warning: blatantly contains multiple mentions of the offer.
Writer: Bob Simpson
Art Director: David de Haas
Account: Glen Chalcraft
Producer: Laura Rioux
Director: Bob Rice
Line Producer: George Johnson
Editor: Ian Jenkins, Tonic Post
Audio: Craig Warrian, Wave Productions