Tool Director Tom Routson takes a hammer to corporate convention in a hilarious package of spots for Adobe via Goodby, Silverstein & Partners.
Client: Adobe
Spot Titles: BS Detector, Slap, Robot
Air Date: November 2012
Agency: Goodby, Silverstein & Partners
Executive Creative Director: Rich Silverstein
Creative Director: Keith Anderson
Copywriters: Anders Gustafsson (BS Detector), Steve Nathans (Slap, Robot)
Art Director: Shane Fleming
Agency Producer: Cindy Epps
Production Company: Tool
Director: Tom Routson
Executive Producer: Brian Latt, Oliver Fuselier
Editing Company: Arcade Edit (BS Detector, Slap)
Editor: Andrew Leggett, Pete D’Andrea
Editing Company: Barbary Post (Robot)
Editor: Bob Spector