The way that they pretend this has nothing to do with LGBTQ+ inclusion (you should add that tag to the original article) is so disingenuous.
You should read Vic Day in Campaign magazine Why the new John Lewis ad made me wince
The spot sets out to land a deliberate message of LGBT+ inclusion, but leans on stereotypes to make this happen We ALL knew this wasn't about a boy playing dressup when we saw the pink, blue and grey stripes - which is the trans flag.
This Dash Charge is pretty cool and there's some interesting info going on in this video to be fair. It's actually basic math and they talk about it like they reinvented the wheel or something, but come on, is this a commercial?
So the recipe for the best marketing is hiring a hot babe to recite something she memorized and wink in front of the camera. This is what the creative world is coming to? Really?
There is currently 1 user online.
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
That is pretty funny actually. Must be neat to be able to see him as a baby in a TV ad.
- reply
Permalink