I forgot about the TV (I guess I think the whole campaign is shit) so, it's a little less bad with that in mind. Still, you mention wind Brandon, a stick holding a small sign would have been much better but would also require an actual deal with the poster company. I think this could have been executed much better, and I dislike the hijacking. It signals cheap rather than creative. Like a bunch of street art kids were hired to do an advertising campaign armed with some promotional materials. It only serves to clutter an already cluttered landscape.

This is so terribly terribly bad. SEINFELD COME BACK ALL IS FORGIVEN!

Zing again!

That's also pretty lazy creative, that balloon could contain ANY logo and still work just as well. It's not Arby's.

That was utterly painful.