A creative at Shalmor Avnon Amichay / Young & Rubicam in Israel sent in the advertising for a relaunch of the world famous Yellow Pages tagline "Let your fingers do the walking." Creative includes a TV spot where Israelis who use the Yellow Pages aer seen going about their daily activities while walkign on their hands. Print ads launching new mobile directory listing.
Read on to check them out.
Hands Down:
Magnotherapy:
Sexual Dysfunction:
Healing:
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