You may think the internet is responsible for kids hanging around the house and staring at their devices all day, but in this new commercial for Dutch telecom provider KPN, two young boys follow the tutorials of a girl vlogger as they go on an outdoor adventure.
As it turns out, the boys don’t go that far: the whole camping trip takes place in their backyard, using their parents wifi to watch the videos.
The spot brings back nostalgic feelings of camping, scouting and outdoor adventure, and is the kick-off of a new campaign of the Dutch provider, celebrating the strength and availability of their inhome wifi.
The spot will air on Dutch television, KPN’s social channels and in cinema’s throughout the country.
KPN TVC Woudlopertje en campagne ‘Wifi tot in alle hoekjes en gaatjes’
BUREAU KLANT
CREATIE
CREATIEVE DIRECTIE STRATEGIE
ACCOUNT
RTV PRODUCER
SOCIAL PRODUCER
WEB & SOCIAL DIRECTOR DESIGN
REGISSEUR TVC PROD. MAATSCHAPPIJ PRODUCER
DOP
EDITOR
MUZIEK
SOUND
POST PRODUCTIE
REGISSEUR ONLINE & SOCIAL DOP
EDITOR
FOTOGRAFIE
N=5 KPN
Tim de Waard, Daniel Samama
Thijs Bontje, Daniel te Lindert
Vincent Seeber, Bastiaan Weers
Ralph Balk, Louise Mathlener, Dewi van der Kolk Lotte de Rooij
Birgit Bekkers
Marcel Hellemons
Jan Jesse Bakker, Geurt van Donkelaar
Ismael
Pink Rabbit
Monique van Beckhoven
Martijn van Broekhuizen
Martin Heijgelaar, Marc Bechtold Massive Music
Ambassadors
CAPTCHA!
Dries Meinema
Mick van Dantzig
Dries Meinema, Martin Heijgelaar
Jeroen Hofman