If you like summer and wine coolers then you'll like Union Wine Company's new social campaign. Playing off the unique block type of their Underwood block logo they replaced it by a word or phrase that captures the the brand’s laid back unpretentious “Pinkies Down” mantra and the spirit of summer. Oh Hell Yes. The Reward. Happy Hour. And for their new Riesling .Summer Win.
Client: Union WIne Company
Agency: Swift
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
I missed when you posted this. I think the headline solution in their block design is neat, but the rest felt extremely stock photo meh. Perhaps the wine is bland.
- reply
Permalink