Updated. The pre game release has begun and the ads will be appearing under our new topic Super Bowl 2015 XLIX commercials and on the 43 years of Super Bowl commercials page as of now.
More advertisers are keeping mum this year on their Big Game spots. Below we've got the dirt on a few right now, but we'll be keeping you updated (as usual) on the news as it comes out.
Of course we'll see some usual characters like Danica Patrick and NFL legends, but some new ones as well including a few golden retriever puppies, life-size video games, and more.
Read on for the news as it stands right now when the Pats battle the Seahawks.
Regional
Carl's Jr - Au Naturel west coast airing.
Agency: 72andsunny
Pregame
TBD
Q1
BMW i3 - :60
Agency: KBS
TurboTax - :60
Agency: Wieden & Kennedy
Avocados From Mexico - :30 - No Guac, No Game
Agency: n/a
Q2
Pepsi - :30
Agency: Mekanism
First Half
Skittles - :30
Agency: DDB Chicago
Halftime
TBD
Q3
TBD
Q4
Wix.com - :30 - “#It’s That Easy”
Features NFL legends Brett Favre, Terrell Owens, Emmitt Smith, Larry Allen and Franco Harris
Agency: Directed and produced by Frank Samuel, Jeff Reed and Lauren Bayer of Committee LA, working in collaboration with San Francisco creative team Jeff Huggins and Andrea Janetos
Loctite - :30
Part of the brand’s #WinAtGlue campaign
Agency: Fallon, Minneapolis
Local
Newcastle Brown Ale - :30
“Band of Brands” include Boost Mobile, Beanitos, Sharper Image, Armstrong Floor, and McClure’s Pickles.
Unknown airtime
CocaCola - :60
Agency: Wieden & Kennedy
Carnival Corp. - :60
Will promote brand lineup (Princess Cruises, Cunard, Holland America Line, Costa Cruises, and Seabourn). Consumers were asked to vote on fourpotential ads released in December (in exchange for a chance to win a yearly cruise for life).
Agency: BBDO Atlanta / Director: Wally Pfister
Budweiser - :60 - “Lost Dog”
Agency: Anomaly
Budweiser - :60 - “Brewing Credentials”
Agency: Anomaly
Bud Light - :60 - “Coin”
Chance to play in a lifesize replica of Pac Man.
Agency: Energy BBDO Chicago
Bud Light - :30 - “Inspiration for Whatever Happens”
Promoting new packaging that will feature more than 100 different messages on bottles.
Agency: Energy BBDO Chicago
Doritos - :30 - “Crash the Super Bowl Ad 1”
Agency: Goodby, Silverstein & Partners
Doritos - :30 - “Crash the Super Bowl Ad 2”
Agency: Goodby, Silverstein & Partners
Dove Men+Care - TBD
Agency: TBD