Southwest beats its chest really hard in this spot touting how many billions of dollars they've saved you by not charging you for checked luggage n' stuff. Set to All I Do Is Win” by DJ Khaled (featuring T-Pain) which is where I bet the idea for this spot came from.
Agency: GSD&M
Chief Creative Officer: Jay Russell
Group Creative Directors: Brent Ladd, Lara Bridger
Art Director: Will Chau, Mike Ferrer
Writer: Mark Snow
Director of Production: Jack Epsteen
Executive Producer: Marianne Newton
Producer: Amy Hurt
Account Service: Amy Lyon, Patty Liendo
Business Affairs Manager: Desiree Townsend
PRODUCTION COMPANY FOR VIDEO AND WEB:
Prod Company: Prettybird
Director: Rami Hachache
Editor: Katie Hetland (More Media), Rachael Waxler (Union)
Director of Photography: Wyatt Troll
Stylist: Heather Allison
MUSIC: “All I Do Is Win” by DJ Khaled (featuring T-Pain)