M&C Saatchi LA Shines Spotlight on the San Diego Zoo’s New “Africa Rocks” Exhibit With Vibrant, Multiplatform Campaign - see full article and collected films here. This particular film is one hella trippy 1980s design flashback.
Bringing species back from the brink of extinction is the goal of San Diego Zoo Global. As a leader in conservation, the work of San Diego Zoo Global includes on-site wildlife conservation efforts (representing both plants and animals) at the San Diego Zoo, San Diego Zoo Safari Park, and San Diego Zoo Institute for Conservation Research, as well as international field programs on six continents. The work of these entities is made accessible to children through the San Diego Zoo Kids network, reaching out through the Internet and in children’s hospitals nationwide. The work of San Diego Zoo Global is made possible by the San Diego Zoo Global Wildlife Conservancy and is supported in part by the Foundation of San Diego Zoo Global.
Client: San Diego Zoo
Chief Marketing Officer: Ted Molter
Marketing Director, Communications & Interpretation: Debra Erickson
Associate Director, Design: Damien Lasater
Associate Director, Communications: Mike Warburton
Agency: M&C Saatchi LA
Executive Creative Director: Maria Smith
Associate Creative Director/AD: Ron Tapia
Associate Creative Director/CW: Ben Lay
CW/AD: Stephen Reidmiller
Director of Content Production: Dennis Di Salvo
Print Production Director: Brian Bushaw
Group Account Director: Mike Wilton
Account Director: Makeia Carrier
Print Poster Illustration:
SCROJO
Kyle Lambert
Production Company: Gentleman Scholar
Directors: William Campbell and Will Johnson
Executive Producer: Jo Arghiris
Head of Production: Rachel Kaminek
Art Director: Michael Tavarez
Producer: Nikki Maniolas
Designers: Hana Eunjin Yean, JP Rooney, Macauley Johnson, Andy Lyon, Brandon Smith, Cam Floyd, Hanna No, James Levy, Kelly Jung, Paul Kim
2D Animators: Chris Finn, Macauley Johnson, Andy Lyon, Danni Fisher-Shin, Henry Pak, Jeffrey “Jip” Jeong, Yoogin Seol
AE Compositor: Ramzee Hogan
Cel Animators: Abigail Magno, Andy Lyon, Laura Yilmaz, Sean Buckelew
3D Animators: Jamie Sawyer, Sarah Wolfe
3D Generalists: Chris Finn, Tim Hayward, Jacques Clement, Jessica Ramirez, Mike Cahill
3D Rigger: Tim Hayward
Nuke Compositor: Chris Brown, Matt Lavoy
Music Company: Yessian
Creative Director: Andy Grush
Executive Producer: David Gold
Senior Producer: Katie Overcash
Composers: Jimmy Haun, Andy Grush
Mix Company: Margarita Mix
Mixer: Paul Hurtubise