"Tear along the dotted lines to see Electronic Stability Control at work" *tear tear rRrrRiiiiP*
and then...
Same ad again. With your super-crooked tear-line showing what ESB stops you from doing. It's a newspaper demo!
Client: Office Of Road Safety
Agency: Marketforce, Perth
Account manager: Sharyn Beor
Executive Creative Director: Andrew Tinning
Creative team: Andrew Chu &Ryan Albuino