Messed up tweeting from the company account when you meant to tweet from another? God knows I've done it, speaking as a redhead and a little red TV, and to mock my mistake I've tweeted (((((( in STEREO where available ))))))) from both accounts. Could be worse.
Like, I could be tweeting about getting drunk from the Red Cross Account which is what poor Gloria Huang did. BrandFlakes reports that her drunktweet with the tag #gettingslizzard spawned a sudden beer-lovers blood drive. See, @dogfishbeer thought it was funny, and used the errant tweet to encourage people to give blood to the red cross. Win win!
Ryan found two more 4 bottle packs of Dogfish Head's Midas Touch beer.... when we drink we do it right #gettngslizzerd
Pubs joined in, like @FlyingSaucerAus offering a pint of dogfishbeer for a pint of donated blood to the Red Cross and soon everyone was getting light headed.
It doesn't always go so well, Adweek has an article anatomy of a twitter scandal, showing what happened after journalist Nir Rosen made a crass joke about Lara Logans attack. He's now off twitter.
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
Red Cross handled that well. Nice to see.
- reply
PermalinkYep, they totally did. There should be an award for "best save in twitter-gaffe" and this would be the winner, while Kenneth Cole hangs their head in shame. They had a lot of help from the happy folks at Dogfish beer - I should get me some of that.
- reply
Permalink