Way up in Alaska, a man decides to go for a cold hike in the snow. He takes a short Pepsi break... and, well. Was it worth it?
Client: Pepsi
Spot name: "Frozen Tundra"
Ad agency: BBDO
Creative Director: Don Schneider
Art Director: Mark Oakley
Copywriter: Barton Landsman
Agency producer: Maria Amato
Producer: Jo Ann Wood
Director: Joe Pytka
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