Clemenger BBDO, Melbourne has taken the "I feel sexy" feeling one gets from awesome new underwear to its ultimate conclusion and created a campaign on the thought "You won't be able to trust yourself"
See also the wife version.
Client : Pacific Brands
Agency: Clemenger BBDO, Melbourne
Production Company : EXIT FILMS
Director : Mark Malloy
Tom Ward : Account manager
Matilda Hobba : Account manager
James McGrath : Executive Creative Director
Emma Hill : Creative Director
Tom Martin : Creative
Julian Schreiber : Creative
Sonia Von Bibra : Agency Producer
Wilf Sweetland : Producer