The New York City Marathon is something else.
This campaign was created in order to attract visitors back to New York after 9/11. The mayor of New York, Rudolph Giuliani, delivers the tagline: "The New York Miracle. Be a part of it."
Client: New York City / nycmiracle.com
Ad agency: BBDO Worldwide, New York
Copywriter: Michael Patti
Director: Joe Pytka
Sound: Moe Chamberlain