Apparently the hot new trend in advertising is to create faux case studies.
John St. of Canada created this case study spoof for titled "Pink Ponies".
A few days later this fake case study from the AICP as a part of their call for entries for the 2011 AICP Show & Next Awards.
Will we see this trend continue throughout the new year? Hopefully not.
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The pony case study is so funny.
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