Client: Elite
The Brand: MUST Long Last
The Product: Chewing gum
Copy: For Sale! MUST Long Last chewing gum.
Like new, chewed for only two hours. Phone 050-7339206
Title: MUST Long Last gum
Ad agency: BBR Saatchi & Saatchi Tel Aviv
Chief creative officer: Yoram Levi
Creative director: Nadav Pressman
Art director: Michal Gonen
Scriptwriters: Ori Slonim, Tomer Reuveni
Account director: Idit Zukerman
Account supervisors: Roni Hershman, Rivi Peled
Published: September 2009, Tel Aviv