A new mini ad running in Switzerland from Lowe, Zurich.
Advertised brand: MINI Cooper S
Advert title: Soapbox car
Headline and copy text (in English): Soapbox car fun with 175 hp.
Advertising Agency (Name, City, Country): Lowe, Zurich, Switzerland
Agency website: http://www.lowe.ch
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photographer: Sandro Diener
Digital Retoucheing: Linus Schneider
Published/Released/Aired (Month, Year): July 2008
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