The film trailer for "Painted with love", is also used as pre-roll and linked to from the bumpers. This further engages viewers and creates interest, via a call to action, in watching the full-length film. Banner ads are also being used on YouTube to further engage the audience.
Client: Mercedes-Benz
VP, Marketing: Virginie Aubert
Manager, Marketing Communications: Nathalie Gravel
Marketing Campaign Lead: Lesley McLelland
Marketing Campaign Specialist: Nicole von Donat
Agency: BBDO Toronto
Chief Creative Officers: Denise Rossetto / Todd Mackie
VP, Creative Director: Dan Gaede
Senior Copywriter: Owen Milburn
Art Director: Jinah Lee
Senior Producer: Terry Kavanagh
VP, Group Account Director: Jennifer Christen
Account Director: Blake Connolly
Account Executive: Kristin Macri
Account Coordinator: Hannah Chafetz
Strategist: Lily Wang
Production: Revolver Films
Director: Mark Bone
DOP: Christopher Lew
Producer: Rob Allan
Executive Producers: Luc Frappier / Richard Cureton
Post House: Rooster Post Production
Editor: Dave De Carlo
Assistant Editor: Mikaela Bodin
Executive Producer: Melissa Kahn
Online: Fort York VFX
Colour: Nice Shoes
Colourist: Rosalyn Di Sisto
Music House: Grayson Matthews
Audio Director: Dave Sorbara
Executive Producer: Kelly McCluskey
Media Agency: OMD
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