This ad was placed next to the crosswords & puzzles in the MX newspaper so the audience was likely to have a pen in hand. From M&C Saatchi Sydney.
Client: Melanoma Foundation
Agency: M&C Saatchi Sydney.
Ben Welsh : Executive Creative Director
Alister McCann : Copywriter
Jason Woelfl : Art Director
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this brilliant .... connect the dots and bang !! very powerful ! I like it simple and yet so effective
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Permalinknice one .... Double comment syndrome !! How do you delete one ? ;0(
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PermalinkI'll do it. No problem. There's an alarm that goes off* when it happens I hear: "Dabitch, cleanup in thread 145636".. and here I am with a mop and bucket.
* Ok, not really.
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