This is a great idea. In Poland, where sex education isn't taught apparently, most men learn about women... In porn magazines. To turn this on its head, they bought the leading and most iconic porn magazine in Poland, and changed the content to show women, all women, in a whole new light.
This is a fantastic idea. I love it!
| Title: | The Last Ever Issue |
|---|---|
| Brand: | Gazeta.pl, Mastercard, BNP Paribas |
| Client: | Gazeta.pl, Mastercard, BNP Paribas |
| Entrant Company: | VMLY&R Warsaw, POLAND |
| Agency: | VMLY&R Poland |
| Production Company: | Papaya Films, Wavemaker Poland |
| Creative Director: | Dawid Szczepaniak |
| Maciek Kozina | |
| Gocha Adamczyk | |
| Ewelina Wojtyczka | |
| Ula Mazur | |
| Anna Kwiatkowska | |
| Michał Wolniak | |
| Joanna Adamkiewicz-Wolniak | |
| Wiktoria Bełz | |
| Paweł Szczygieł | |
| Daniel Przygoda | |
| Katarzyna Rychowiecka | |
| Julia Szostak | |
| Inez Ali | |
| Maria Jeppson | |
| Gosia Nierodzinska | |
| Edyta Kotowicz | |
| Michał Rutkowski | |
| Marta Życińska | |
| Dariusz Maciołek |
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