Via The Washington Post (print version), news on the departure of Jason "George from Seinfeld" Alexander as the pitchman for KFC.
Was he a convert to PETA's cause? Or had the campaign just run its course?
Never been a particular fan of the celebrity pitch person myself – especially if the celebrity has nothing to do with the product beyond a paycheck.
Just doesn't seem like the best way to build a brand.
And then what happens when the celeb's lifestyle disagrees with the public image the marketers crafted?
And what does that say about the company's integrity?
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
Here's a HTML version link.
- reply
Permalinkyeah but their annoying "male-female? age? zipcode?" thing turns me off so much. ;)
- reply
Permalink