Iron City beer at a Polish wedding. It came about as Walter Burek had written a polka for the brand and phoned up Joe Pytka with an idea. Film a real Polish wedding. With plenty of Polish people in Pittsburg, Pytka, and Burek - who are also of Polish descent - scoured the newspapers for wedding announcements. They found this couple who were on their honeymoon, saw their photos, and invited them to do their wedding party again, this time with free beer. Who could say no to that?
Client: Iron City Beer
Creative: Walter Burek
Director: Joe Pytka
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I LOVE PYTKA
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