Ikea wanted to add some color to grey Belgium. So they made these super bright ads to introduce their new spring collection. fun stuff.
Advertiser: IKEA
Clients: Peter Jongert; Christine Van den Winckel
Campaign: IKEA Spring Colours
Concept Agency: DDB Brussels
Creative Director: Peter Ampe
Creative Team: Tim Arts – Stefan Van Den Boogaard
Account Team: Francis Lippens – Kaat De Brandt – Astrid De Paep
Strategic team: Dominique Poncin – Maarten Van Daele
Design: Andreea Buescu
DTP: Coraline Barbe – Gaetane Goethals
Media agency: Initiative Media